Aug 11, 2023 4:49 AM
- Identify Target Audience:
- Define demographics, interests, and pain points.
- Tailor messaging to resonate with this audience.
- Design a compelling thumbnail (240x240 pixels).
- Prepare high-quality images/screenshots showcasing features.
- Craft a concise headline (60 characters max).
- Write an engaging tagline and detailed description.
- Create a video or GIF showcasing the product in action.
- Include key features and benefits.
- Include a clear call to action (CTA).
- Ensure mobile responsiveness.
- Add social proof if available.
- Outline a timeline for launch day.
- Prepare promotional content for social media.
- Choose Timing:
- Launch early in the week, typically Tuesday.
- Post early in the day (PST) for maximum visibility.
- Respond to all comments and questions on Product Hunt.
- Encourage upvotes but don’t explicitly ask for them.
- Share on Twitter, LinkedIn, Facebook, etc.
- Use relevant hashtags and tag @ProductHunt.
- Track upvotes, comments, and referral traffic.
- Adjust promotion based on real-time feedback.
- Thank Supporters:
- Send personalized thank you messages.
- Offer exclusive content or discounts as a token of appreciation.
- Analyze Results:
- Review metrics like traffic, conversion rate, user feedback.
- Identify areas for improvement.
- Implement Feedback:
- Make necessary updates based on user feedback.
- Continue to engage with the Product Hunt community.
Optional but Recommended:
- Offer Exclusive Deals:
- Provide special offers for Product Hunt users.
- Collaborate with Influencers:
- Partner with industry influencers to boost visibility.
- Consider Paid Advertising:
- Use targeted ads to reach a broader audience.
- Prepare for Technical Issues:
- Ensure servers can handle increased traffic.
- Have a support team ready to address any issues.